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Lumina Organics Ecommerce Scale
Client: Lumina Naturals LLC · Impact: +215% Traffic
Executive Summary
Complete digital storefront overhaul and technical SEO campaign that increased organic search revenue by 215% in 6 months.
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The Challenge
Lumina had an outdated, slow ecommerce store suffering from high shopping cart abandonment (78%) and low organic visibility for high-intent skincare keywords.
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Our Technical & Strategic Solution
We completely redesigned their user experience, engineered a lightning-fast single-page checkout flow, and executed a comprehensive technical SEO schema and content re-architecture.
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Measurable Business Impact & ROI
Cart abandonment dropped to 41%, mobile page speed scores jumped from 32 to 94 on Google PageSpeed Insights, and organic search transactions grew by 215%.